On Sunday, the 8th of March, we celebrated International Women’s Day.
This day honours the achievements of women all across the world in a fight that has moved generations – the fight for equal rights. Throughout the past, women have been pursuing a better life, better work conditions, equal pay checks, the right to vote (…) – this battle has been bravely fought, we have accomplished a lot and launched a new era – many women are more independent and strong enough to stand up for themselves. But there’s still so much more to be accomplished. There’s still so many girls and women that are being denied their basic human rights. That’s why it’s STILL VERY IMPORTANT to acknowledge this date – we want the world to be reminded of our long journey fighting for gender equality, reminded that we have gone a long way, reminded that this battle isn’t over even though there’s more and more movements in supporting women. We believe that every single person on this planet deserves respect, love and freedom.
Interesting fact about Vietnam : Women in Vietnam plays a crucial role in the workforce; it is one of the countries in Asia where more women work. Indeed, this beautiful country has the highest labour-force participation rate in the entire world! An average of 79% of women aged between 15 to 65 are working, compared to 86% for mens.
On behalf of March 8th, Mindsparkz would like to send everyone a special gift – some inspiring quotes to empower women.
#1: “Each time a woman stands up for herself, she stands up for all women.” ~ Maya Angelou
#2: “A girl should be two things: who and what she wants.” ~ Coco Chanel
#3: “No one can make you feel inferior without your consent.” ~ Eleanor Roosevelt
#4: “The circles of women around us weave invisible nets of love that carry us when we’re weak and sing with us when we’re strong.” ~ S.a.r.k.
#5: “You have to have confidence in your ability, and then be tough enough to follow through.” ~ Rosalynn Carter
#6: “You cannot hope to build a better world without improving the individuals. To that end, each of us must work for our own improvement.” ~ Marie Curie
#7: “Women have discovered that they cannot rely on men’s chivalry to give them justice.” ~ Helen Keller
#8: “There is no limit to what we, as women, can accomplish.” ~ Michelle Obama
#9: “When we empower girls hungry for education, we cultivate women who are emboldened to effect change within their communities and globally.” ~ Megan Markle
#10: “Feminism isn’t about making women stronger. Women are already strong, it’s about changing the way the world perceives that strength.” ~ G.D. Anderson
Which one of these inspirational quotes for women was your favorite?
It’s always great to have some role models to look up to.
These words of wisdom can give encouragement and empowerment. This is also a way to celebrate and promote the achievements of women all around the world.
Hope you had a great women’s day !
Spread the love in the comment section below. Would be wonderful to know if you got inspired!
Being a design agency, we have a bunch of creative designers who have been working endlessly to produce designs that cater to the tastes of our clients. In this blog, we would like to answer some of the burning questions that many people have regarding product designers and share some industry insights on how working as a product designer really is.
What is a Product Designer?
This may be the first question that you have as you read the blog. As the job title suggests, a product designer is an individual who designs products. They are responsible for the user experience of a product. They work hand-in-hand with the production team to come up with product ideas that are suitable for end-users. To further explain, here are 7 stages of the design process that product designers go through before a product is produced.
7 Stages of the Design Process
Stage 1: Define
Before designers begin their design, they usually think of scenarios where end-users may have problems. Thus, the first step before they start with the design would be to establish what is the problem they wish to solve with this product. Thus, it is crucial that designers ask themselves questions before they begin the project. Some examples include the choice of target groups, how the product would be carried out, what are the resources required for the project, and so on.
Stage 2: Research
Next, designers would collect background research on the product they are working on. Vital information can include the possible pain points that people are experiencing, a specific product, or even reading case studies on similar products. Other types of market research could include demographics of the age group that the product is targeting, consumer behaviour, and even competitor analysis on similar products.
Stage 3: Ideate
In this step, designers start ideating products that could potentially be the solutions to these pain points. This is when brainstorming for products come in. This process could take hours, days, months, or even years before they could come up with a feasible idea. Moreover, this step is a large stepping stone for designers as this is where they establish a rough outline of what the product would do for its end-users. Brainstorming could include coming up with the right colours, features, and even the type of material that would be used for production. These ideas do play a big part in the production of different products.
Stage 4: Prototype
Prototyping is when the rough idea you have comes to life. A prototype is a tangible representation of your product idea and is a chance for you to test out the product. Oftentimes, it is difficult to convert your ideas into reality immediately. Hence, prototypes allow for user testing to check if the product serves its purpose. Additionally, it is used to make further changes if the features are not working the way it is supposed to or if there are better features that can be used to improve the product.
Stage 5: Select
Selecting a product is a crucial step in making choices that would lead to the final output. This step allows the designers to select the most suitable features and designs that they feel would serve their end customers best.
Stage 6: Implement
At the implementation step, designers return back to the design brief and use it to evaluate the products. They would have to consider if the product solves the problems that they were supposed to solve. The product would be thoroughly analyzed whether it has successfully solved the issue. Furthermore, it gives test users a chance to try it out and review the product.
Stage 7: Learn
After testing the usability and feasibility of the product, it is important to gather feedback. Feedback is usually received from the users of the prototype and the production team. Constructive feedback is critical in the improvement of product design. It also gives product designers a better understanding of the product- its functionality, areas of improvement, and safety.
These 7 steps do not just happen once. They may repeat the cycle many times until the final product is perfected. It takes tons and tons of time to make a single product so think about all the hard work product designers put in to make sure that their creations are truly useful to us, consumers.
So What Does a Product Designer Do?
Product designers make sure that their creations are not only aesthetically pleasing but functional and comfortable to use as well. They play a vital role in the initial and final stages of product development to ensure they meet the customer’s preferences. Moreover, they need to follow the specifications for various types of products- from products used in the kitchen (such as blenders, cutlery, coffee makers) to products used in the office (such as stationary) to toys for children, and even cosmetics.
How Much Time Does it Take to Design a Product?
This varies depending on various factors which include the client’s requirements and timelines. The amount of time to design and processes involved in making them differ for every product. They also require prior research. For example, for POS display design requests, it is essential to do research on POS displays in supermarkets, convenience stores, and retail outlets. Next, the advantages and disadvantages are weighed to see its feasibility. Lastly, these findings will be used to establish a solution that would fit the client’s requirements.
What Tools are Needed to Design?
We believe that research is important thus books, websites, case studies are extremely important sources of information for planning and brainstorming.
For technical tools, we usually use a series of Computer-Aided Design (CAD) tools. You can refer to this blog how to create technical drawings. From ideating to sketching to rendering, these tools are important for a product designer. Here is an example of a product that is being designed using design software.
What Makes a Good Product Design?
A good product design is one that accurately fulfills the purpose of the product. It must be easy to use, solves real-world problems, has great aesthetics, innovative, detailed, and are ideal for mass production. Mass production would mean that it is in high demand and would have extremely high usability.
Takeaways from Being a Product Designer
Here, we share some thoughts from our very own in-house designers.
“Being a product designer is not an easy job. It takes a lot of effort, time, brainpower and responsibility to follow the project till completion. It’s a long way from challenging patience with a client, solving problems to completing drawings. The biggest reward is seeing the product in the hands of consumers. “
“Product designers can find out the issues, take it as experience, and adapt for the next product in order to avoid mistakes. “
Being a product designer is an exhilarating job. One never knows when their product could be the next big hit. It is important for the industry to constantly innovate and come up with new ideas to meet the demands of customers. Moreover, product innovation brings about convenience to the daily lives of many.
How Can Mindsparkz help?
Mindsparkz is a design agency founded in 2013. It is the sister company of ODM Group, a promotional marketing agency. If you are looking for design services to make your dream product come to life, contact us. We have a variety of services such as graphic design, web design, and definitely product design. Additionally, we also do other design projects as well. Contact us to find out more. We are always willing to help!
To most of us, a product may just be a beautifully designed product. Have you ever wondered what goes into a product that we purchase and use in our daily lives? Let us share with you on the steps that need to happen before you receive the product in your hands.
So how do we begin?
In order to be able to 3D Render, technical drawings need to be drawn. So what are technical drawings?
“Technical drawings are a precise and detailed drawing of an object, as employed in architecture or engineering.”
Step 1: Technical Drawings
For starters, when you have an idea for your project, proper sketches need to be done to model the proposed idea well. This is to ensure that its functions are properly established before the 3D model is made. This basic step is easily passed on and is often forgotten as finalised concepts are usually presented at the end of the day. However, technical drawings and sketches are extremely essential and play an important role in the final 3D model.
Technical drawings are engineering documents. In order to produce many products, the manufacturer or mould makers will require information on the product. These include detailed drawings of the product with specific measurements which would be used in the manufacturing process. Such drawings convey all required information from the designer to the worker who would be producing the product. Furthermore, this is done via CAD which refers to computer-aided design and drafting (CADD), an automated process for technical documentation. Software’s that can be used include Solidworks or AutoCAD.
Step 2: 3D Modelling
3D modelling is required to make your 3D model. It is a technique in computer graphics for producing a digital representation of how the product looks like in 3D. A special software is used to manipulate points in virtual spaces, known as vertices, to form a mesh. Mesh refers to a collection of vertices that form an object. For these 3D objects to be created, they are either created automatically or by deforming the mesh. 3D modelling your product can be done with specialised 3D modelling software. Some of these software’s include Solidworks, Rhino, Blender, Maya, 3D’s Max, Zbrush, Sketchup, Cinema 4D and many more.
Are we at the end?
Step 3: 3D Rendering
Finally, 3D Rendering happens. One might ask, what is 3D Rendering? Well simply put, 3D Rendering refers to: the process of converting three-dimensional (3D) images to two-dimensional (2D) images on a computer. This is usually done through a computer software, which produces photo-realistic images. This is done via adding materials and colours to the image so that users/ designers will be able to visualise how the product looks before it is being manufactured. This would be the best visualisation of how your final product looks like before it is being produced.
Mindsparkz works with Chinese factories to design for export markets. How Does China Design Products and how do I access the best in class products? Well, we have been tracking one of the largest trade fairs on Twitter, with the hashtag #127thCantonFair. We love the greatest minds in the promotional products community coming together to spread innovation and creativity in the designs of and their products. Continue reading to find out fresh findings about what industry leaders are up to on Twitter and how Mindsparkz can help you unleash your creativity to form promotional products for your brand.
Tracking #127CantonFair on Twitter
While Mindsparkz isn’t a promotional products business or factory, we are a full service design agency specializing in designing promotional merchandise since 2013. Creating high-quality designs with manufacturing in mind for export markets.
For the past week leading up to the beginning of the Canton Fair, 15 June. Mindsparkz tracked hashtags on Twitter relating to the trade fair, to find out the fresh and ongoing insights on this global event. Continue reading for the fresh findings from the past 2 weeks we found on Twitter!
It is no surprise that in the weeks leading up to one of the biggest trade fairs in the world, the engagement on Twitter with the #127CantonFair began to rise. The Canton Fair has grown to become one of the most well known and well respected trade fairs in the promotional products industry. It is a way of the community in the promotional products industry to come together and share innovative ideas within each industry.
What we can look forward to on 127thCantonFair
As we look through the Tweets we tracked, we came across interesting ways companies are adapting to the virtual switch of the Canton Fair. Instead of physical booths, companies have been preparing set ups for virtual booths, in the image below. With links that will lead you to their exhibitions. How cool is that ??
What have Tweeters been saying?
We formed the word cloud above from the data sets of Tweets we collected over the past two weeks. The sizes of the words vary from the frequency of the words, the larger the word the higher the frequency. The words that stand out as seen are “online”, “trade”, “suppliers”, “chat”, “import” and “export”
In this coming 127th Canton Fair that is going to be held online is something people can take advantage of using the benefits of online platforms and reaching out to a wider audience globally. With the exhibitors and exhibits present there will be factories who act as suppliers for promotional products which will be prominent in the trade fair. We also believe in the time where physical interaction isn’t possible, chats and communications becomes more important this year! As brands come together as a community there will be trade ongoing, with the importing and exporting of ideas and products over this fair.
Here are the top users on Twitter! Do you see yourself?
Being able to have the fair physically present or having it virtually like this year, Twitter engagement plays a significant role in the days leading up to and during the Canton Fair. It allows for direct engagement from brand to customer, start conversations, begin retweeting and get your product and exhibitions out there! Do you see yourself as part of the top influencers with #127thCantonFair?
How can Mindsparkz help?
Mindsparkz is full service design agency providing high-quality designs with manufacturing in mind for our clients. Although we are not a promotional products agency, we are just as excited for the 127thCantonFair and will keep our readers updated on this very anticipated trade fair. With the tons of inspiration and innovative ideas brands will see during this trade fair, Mindsparkz can help you bring your inspiration to life! We are a team of experience designers who are dedicated to designing promotional merchandise in the best interests on our clients. Don’t hesitate to contact us! We’d love to here from you!
Keep a look out for more updates on the 127th Canton Fair!