Sustainable packaging is a new trend that has gained popularity in recent years. But while we all want to be environmentally friendly, it's not always easy to make the changes that are needed. Thinking about switching to environmentally-friendly packaging but don't know where to start? Let us discuss the top reasons why you should work...
Pop-up or 3D stores are temporary retail spaces that are used to promote and sell products of all types— from food and drinks to clothing and gifts. They are gaining popularity as they don't require a higher cost or commitment of a long-term lease. Therefore, learning the basics of designing a 3D shop model becomes...
The world is changing, and so are people. Consumers are becoming more demanding and they have a greater variety of options than ever before. To keep up with these changes, businesses need to constantly innovate and improve their products to meet the demands of their customers. How can a product design consultancy assist you in...
Have you ever stopped in-store because of a promotional product packaging that caught your eye? How many times does the packaging design make you want to purchase a product? It's all about desirability. Brand aspiration drives a consumer's perception, creating a sense of exclusivity and the feeling that a brand offers something special among others....
Product concept design is the first stage and a crucial part of the product development process. It involves the initial ideas and concepts that must be developed and implemented. The success of any product depends on how well it can meet the customers' needs. As such, you need to ensure that your concept design has...
Christmas is just around the corner! And while there is no doubt that Christmas is an important occasion in our lives, it's also a great opportunity for companies to get in touch with their target audiences. What is the importance of branding gifts for the holidays? Let us walk you through this ultimate gift guide...
Design in marketing is more than just your product's overall aesthetics. It's all about functionalities. Yes. Customers will most likely notice your product because of its excellent graphics. As people are considered visual creatures, they are easily attracted to things that are good to the eye. But aside from this, they tend to get interested...
An employee welcome swag box is a box of items that are given to new employees as a way to welcome them to the company. It is a great way to show appreciation for new hires and make them feel more comfortable with the culture as they start off on their journey with the company. It...