In marketing, branding and packaging are vital for business values, identity, and product appeal. As digital landscapes evolve, businesses innovate to connect with their audience....
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Elevate your brand with strategic typography. Learn how to choose fonts that convey your brand's message and personality effectively. Our guide empowers you to create a distinctive visual identity that sets your brand apart in the competitive landscape. Master the art of font selection for maximum impact...
Read MoreSmall but terrible. This is how we define pop-up cards. These creative, three-dimensional wonders are more than just pieces of paper; they are gateways to brand experiences, conveying emotions and delivering messages that linger long after they've been opened. Therefore, choosing the perfect pop-up card design for your business is crucial. In this comprehensive guide,...
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What are on-pack promotions? On pack promotion is a sales promotion technique that is incorporated into the packaging of a product. This is commonly used for products that are in retail, and not as useful for the service sector. This technique is very popular with fast moving consumer goods, such as cereal boxes and toothpaste. Why...
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We have had a lot of enquiries from our clients requesting custom snow globes. We love making these for our clients, because they are easy to personalise and fun to play with. Due to the popularity of this product, we wanted to share with everyone the different stages involved in designing a custom snow globe. ...
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Come Together Music Festival – an annual charity event that takes place in Zhuhai, China. This year marked the 8th edition and took place on the 7th of December 2019. The Come Together Charity Music Festival is South China’s premier and largest charity music festival that brings over a thousand people from all walks of life to...
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Do you ever feel something lacking in your presentation? Perhaps your presentation could benefit from an extra boost? Many people overlook an important aspect of presentations – visuals! Well-designed visuals have the ability to turn an average presentation into an amazing one! This blog will elaborate on the importance of visuals and how you can...
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Previously, in the article 'The Main Components of a Strong Brand Identity', we learnt how product branding helps companies like Nike, Adidas, Coca-Cola, and Google achieve a strong brand identity. Today, we will discuss how product branding used in promotional merchandise design can help companies boost their promotional marketing efforts! [caption id="attachment_52746" align="aligncenter" width="1880"] Image source[/caption] In essence, product branding is becoming increasingly important in our...
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In today's world, the customer is king. When companies design their products, they usually try to find a way to stand out from the competition. Promotional product design is a way that companies stand out from the crowd. In order to attract customers, companies try to make their products attractive. However, there comes a point where...
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On the other blogs before we mentioned, that we had a brainstorming for the upcoming Chinese new year, which will be in the honor of the Rooster. The brainstorm presentation contains a lot of different products, which we would like to present you in a few coming blogs. This new design of a custom and...
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