The Benefits Of Design Retainer Service in the Promotional Industry

Have you ever considered how your business could benefit from a full design department? A design retainer program might just be for you.


What is a design retainer service?

This is a design service offered by Mindsparkz for clients who want to work together on more than just one product, for a set rate. Basically, clients are “pre-ordering” our designers’ time. This long-term relationship allows Mindsparkz to become familiar with a brand and help in executing long-term promotional goals.

Hence, this retainer relationship allows clients to instantly tap into the resources of an experienced and skilled design department without having to build one themselves.


So, Where Does A Design Retainer Service Comes Into Play In The Promotional Industry?

The promotional industry has many facets of business that each require expertise in their own way. Project managers need to work with suppliers in order to make the right product, in the right timeframe, at the right cost. The sales team needs to make sure that there is a buyer for these, and that their expectations are met or exceeded.


Designers in the industry need to cover a workload that spans all stages of the timeline. From product deck conception, branded product mock-ups, client presentations, CAD development, artwork approval documents, packaging design, and so much more.


In some agencies, there are no on-staff designers with promotional product specialization. In these cases, sales and project management staff have to wear the design cap and do their best to handle what they can – while individually outsourcing the rest. This not only puts a strain on the staff’s workload, but also uses their time to perform tasks that they may not be well suited for. In the end, it’s these inefficiencies that cost companies hard-earned dollars.


And this is precisely where the design retainer program comes into play to address the above concerns.


Design Retainer Service

Mindsparkz Designers

How Does Mindsparkz’s Design Retainer Service Benefits Your Promotional Marketing Efforts?

Firstly, you get access to our designers who are professionals in promotional products. This leads to better promotional marketing content.


Secondly, with subsequent projects, you save time working with our designers who already understand your brand. Furthermore, this long-term relationship with our Mindsparkz team supports experimentation and optimization in your promotional campaigns.


Lastly, you save money by booking time in advance compared to budgeting projects one at a time. Moreover, with more hours committed to our retainer program, you get to enjoy a discounted rate. This means more budget to make your promotional efforts shine!


To Conclude…

Looking for a long-term partner to help accomplish your ongoing design work? Then it might be time to consider taking your relationship with a creative design agency to the next level.


Here at Mindsparkz, we are a creative design agency brimming with ideas for products and services. Our rich experience in the promotional industry means that you can enter into a retainer program to work with our intuitive team for excellent promotional solutions! We take immense pride in our product, web and graphic design services which have a proven track record of delivering excellent results.

Elise Cheong
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