Christmas Branding Ideas

Christmas Branding Ideas To Take Your Marketing To The Next Level!

Posted on December 18, 2019
in Branding, Design, Events, flyer, party, Visuals

 

With Christmas approaching very soon, many businesses are coming up with innovative and fun ideas to put a spin on their marketing and advertising activities. This includes Mindsparkz, where we make use of fun and creative ideas to celebrate the upcoming joyous occasion!

 

 

Festive Branding for Social Media

 

There are many ways you can modify the features on your social media channels in celebration of the festive season. This is great if you have a dedicated audience on platforms such as Instagram, Facebook, and Twitter. To go about this, you can simply change the display picture or background picture for the different social media platforms. Doing so can change the whole vibe of your social media page and allow your customers to feel the festive joy as well!

 

Take a look at our updated background picture and display picture for Facebook in light of the Christmas season. It uses many Christmas references such as candy canes, wrapping paper, and a Christmas tree!

 

Christmas Branding Ideas

Christmas Branding Ideas

 

 

We also designed Christmas themed background and display pictures for ODM Group. Can you spot the different Christmas references?

 

Christmas Branding Ideas

Christmas Branding Ideas

 

 

Here is how it would look like if you viewed it on your phone:

 

Mindsparkz

 

Christmas Branding Ideas

Christmas Branding Ideas

 

 

ODM

 

Christmas Branding Ideas

Christmas Branding Ideas

 

On another note, the background pictures, display pictures and postcards for the ODM group and Mindsparkz were created as a “family”, all sharing a cohesive theme and design. We really love how they complement each other! Check out the Christmas postcards below!

 

Christmas Branding Ideas

Christmas Branding Ideas

 

 

Here is Mindsparkz’s postcard!

 

Christmas Branding Ideas

Christmas Branding Ideas

 

These postcards can be customized and sent to your clients during the festive season to enhance a healthy professional relationship.

 

 

Christmas related products

 

Besides modifying the aesthetics and visuals of your company’s website or social media page, you can also create Christmas related products. As Christmas is the season of giving, you can consider giving these products as gifts to friends and family or even to yourself as a treat!

 

 

Here are some Christmas related products we designed:

 

 

Custom Airpods Carrying Case

 

Christmas Branding Ideas

Christmas Branding Ideas

 

Instead of having a plain-looking Airpod case, why not get creative and design your very own custom case? This one we designed features a cute reindeer with a Christmas greeting. It also features the brand name, which is great for boosting your brand visibility and awareness.

 

 

Christmas Bags

 

 

Christmas Branding Ideas

Christmas Branding Ideas

 

These bags are useful for storing your purchases when out shopping and can also be used as gift bags.  Not only are they a convenient packaging option, but they are also stylish and feature beautiful designs. You can also print your brand name onto the bag to enhance brand awareness and catch the attention of passers-by.

 

 

Tags

 

Christmas Branding Ideas

Christmas Branding Ideas

 

Often overlooked, these items have the ability to make a big difference to your branding. Many people simply cut away tags and dispose of them as they are seen as insignificant. However, you can change this reality and ensure your brand is remembered by customers. How can you do so? Well, you can customize your tag such that it is unique and interesting. Rather than being an inconvenience, they will be something that stands out from the usual generic boring tags.

 

 

Logo Adaptation

 

Here at Mindsparkz, we have customized our logo for the festive season! It features the standard logo with a Christmas twist to it. We certainly love the Christmas vibes it is giving off! You can also customize your company’s logo to show off your company’s personality and brand image. This will also attract people’s attention and generate their interest. What’s great is that you can use this on social media platforms, your website, or even a nice postcard for your clients!

 

Christmas Branding Ideas

Christmas Branding Ideas

 

To Conclude…

 

Which festive design idea is your favorite? Let us know! If you are interested in designing for festivals or special occasions, we here at Mindsparkz can help you with that. Our dedicated and talented team of in-house designers offer professional design and creative services to cater to your needs and requirements. We specialize in several design aspects such as product design, graphic design, web design, illustration, brainstorming and we also have a retainer program. Feel free to drop us an inquiry today!

 

P.S. The team at Mindsparkz would like to wish all of you a very Merry Christmas and a Happy New Year!

 

 

 

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design retainer program

Why You Should Consider a Design Retainer Program

Posted on December 11, 2019
in Branding, Design, promotion, Retainer

If you require regular design support, engaging the services of a design team on a retainer basis can greatly amplify your business. In this article, we will share and explain more about how it can benefit you and help you decide if it is right for you!

Design Retainer Program

Design Retainer Program

How does it work?

A design retainer program works when a client engages a design team to work for them for a specified number of hours per month. As a client, you will have the ability to dictate deadlines and have your work prioritized. The duration of a retainer varies, depending on the client’s needs. It could range from a period of 3 months to a year. The same goes for the monthly hours, which is dependent on the client’s needs.

How will this benefit you?

  • Enjoy priority on your projects

By engaging the services of a designer on retainer, you will enjoy priority on your projects every month. Therefore, you need not worry as the designers in charge will be fully committed and dedicated to ensuring a high-quality output for your project. Furthermore, whenever you have a project that requires work, rest assured that work will begin on it immediately. This is because you would have already secured a fixed amount of time for your projects!

  • Simplified Accounting

As a client, you will only be required to pay a set amount every month to reap the benefits of a design retainer program. This increases convenience and reduces any hassle involved as multiple bureaucratic documents such as invoices and contracts to sign are eliminated.  Therefore, the process is much simpler and easier to understand. This will allow you to fulfill your design needs in a cost-efficient and stress-free manner!

  • Save Costs!

The more hours you commit, the lower the hourly rate will be. This is a great deal if you compare the costs involved with hiring a freelance designer. Not only will this save you money, it will also save you a lot of time. Definitely a win-win situation! In addition, you will not need to hire a full-time designer!

  • Consistent results

By using a design retainer service, you will have ongoing access to an individual or team of designers. Furthermore, this will ensure consistency in the designer’s schedule as they will dedicate a fixed amount of their time to your projects. Therefore, you can expect to receive good service. Besides that, when you work with a particular designer regularly, you can expect a consistent style of work. The designer will grow and be familiar with your expectations and how you work. This will help your brand to stay consistent and recognizable.

Before engaging such services, it is always good to schedule a call with the prospective designer so that he can understand your needs. It will also provide a clear sense of direction as well as find out how many hours the designer can commit to your projects. This will also allow both parties to be on the same page and manage each other’s expectations.

However, do note that working with a designer on a retainer basis is not for everyone. For example, if you do not have much design work to be done, it might be better to opt for a one-off project.

Design Retainer Program

Design Retainer Program

To Conclude…

Decided to go with a design retainer program? Good choice! Fortunately for you, we have a talented and dedicated design team right here at Mindsparkz! Push aside all your worries, as we will deliver only the best results to you. Whether you require a designer for a few hours or for an extended period of time, we can create a customized package that meets your needs. No matter what design needs and services you are looking for, our multinational team of talented designers have got you covered!

Feel free to drop us an inquiry today to find out how we can help turn your vision into reality!

Frequently Asked Questions (FAQs)

What is a Design Retainer Program?

A design retainer program entails a design team to work for a client for a specified number of hours per month. The client will have the ability to dictate deadlines and have their work prioritized.

What are the benefits of a Design Retainer Program?

- Prioritized Projects - Simplified Accounting - Reduced Costs - Higher Consistency of Results

How long does a Design Retainer Program last?

The duration and monthly hours of a retainer varies widely according to each clients’ individual needs. It can vary from 3 months to a year, depending on the client’s needs.

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Web Design

Why Web Design is Crucial in Online Marketing

Posted on December 5, 2019
in Branding, Design, Visuals, Web Design

1) It Forms The First Impression With Users

 

When users first visit your website, it only takes a few moments for them to form an impression of your business. Thus, you definitely want them to have a positive impression of your brand right from the start! Outdated and visually unappealing websites have the ability to cause users to form a negative impression of your brand. They may not want to return to the website anymore, and this could cost your business potential clients. Therefore, web design plays a vital role in influencing the impressions users form of your business. A well-designed website can attract and allow users to stay on it to learn more about what the business can offer. On the other hand, a poorly designed website will deter users from visiting it again.

 

Web Design

Web Design

 

2) Enforces Trust With Users

 

Many people distrust poorly designed websites, as they have the perception that they are unprofessional or simply cannot be trusted. Put yourself in this scenario, if you were ordering items from a website in hundreds of dollars, would you feel at ease if it was badly designed? The answer is likely “No”. On the other hand, a website that looks professional is able to instill trust in users who will feel more at ease. One of the most important aspects of a business is building and maintaining trust with your clients. A way to do so is by designing and ensuring a website that looks professional so as to build trust with new and existing clients.

 

3) Gain Competitive Advantage

 

It is important to stay ahead of your competitors so as not to fall behind. In order to do so, you need to ensure that your website stands out from the crowd. Take this as an opportunity to design an aesthetically pleasing website so as to gain an advantage over your competitors. You generally share and offer the same services and products with your competitors. Therefore, web design is one area where you can excel in and leverage to outshine your competition!

 

What does Web Design Entail?

 

Navigation

 

Firstly, navigation is essential so that users can explore and move through your website smoothly and easily. This can include a menu or navigation bar that is labeled to allow users to understand the various options. It should be simple and straightforward so as not to confuse users. Ensure that navigation is fuss-free so that users can access the information they want quickly. This will also help to prevent annoyed users.

 

Web Design

Web Design

 

Visuals

 

Next, visuals are another factor to consider. They include many factors such as images featured, font used and other details. It is a good idea to opt for aesthetically pleasing looking visuals so as to attract users. However, it is important to note not to make your website too cluttered as users will have to strain themselves while looking at it. Incorporating visuals in your website also increases your website’s engagement with users and is beneficial to your business. However, be careful not to flood your website with too many images and videos as it will look messy and cluttered. Therefore, aim to strike a balance between the text and visuals on your website and use them when needed.

 

To Conclude…

 

As you can tell, web design plays an extremely important role in online marketing and can help to attract new clients. However, if done poorly, it can cause adverse effects and drive potential clients away. Luckily for you, the team here at Mindsparkz can help! Our dedicated and talented team of designers can assist with your web design needs to come up with your very own dream website. What are you waiting for? Feel free to drop us an inquiry today!

 

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